WELCOME

Manage differently to succeed

A disruptive transformation,

Systemic, Agile & Motivational coaching

In Imago invites you to slow down to experiment and set your organisations in motion

In Imago is the fulfillment of 20 years in business transformation support to move ahead of the new digital era and its challenges.


At In Imago, we believe the future belongs to those who can manage differently.
We are guardians of voices, weaving what connects: the meaning that emerges (MAGO), the intention that takes shape (INTENTIO), the collective movement that expands (EXTENSIO).

We do not build plans — we reveal relevance.
We do not just run projects — we enable transformations where people, Product, Data & AI come together to create measurable, human-centered impact.

This is what it truly means to manage differently.

Manage differently

Principles- from intention to action

At In Imago, we believe that sustainable transformation is born from the alliance of strategy, product, and human intelligence.

Make it happen

No excuses, measurable results.
We turn intention into action (INTENTIO → EXTENSIO) and keep our commitments.

Create meaningful WOW

Building solutions that truly serve needs.
WOW is not about effect, it’s about relevance.

Build the mission team

We select, coach, and grow mission teams (business, product, tech, data) to reach excellence — with both high standards and care.


Drive impact

Learning, iterating, aiming for sustainable excellence — not excess.
We improve what truly matters, in service of impact..

Decide with awareness

Logic, data, and human voices prevail.
We listen (MAGO), clarify (INTENTIO), and scale (EXTENSIO) to simplify decision-making and enable reflective, lasting impact.

Make it happen + Relevance + Human-centred leadership = Manage differently.

Choose your path

These programs help you build alignment, human-centered leadership, and the ability to manage differently in complex environments.


PathFocus onWhat it brings you
Extensio – Leaders & executives
Organizational TransformationClarify strategic vision, lead Product & AI deployment, and align governance and leadership for large-scale impact.
Intensio – Managers & teams

Team TransformationFoster autonomy, build cross-functional collaboration (tech, product, business), and accelerate value delivery through Agile@Scale.
Mago – Individuals
Personal TransformationDevelop skills in Product Management, agile leadership, and self-confidence to contribute fully to transformation.

What we do for you

  • Transformational coaching and Product/AI strategy
  • Value stream diagnostics, data flow optimization, Generative AI adoption for automation and insights
  • Training & coaching for Product teams (PO/PM), Agile workshops, business/tech/data synchronization
  • Change management (Prosci/ADKAR), agile governance, cultural alignment, human-centered leadership

For Executives


Lead transformation with vision, clarity, and impact.
Executive Coaching & Transformation Programs

For Managers & Teams

Recover energy, collaboration, and capacity for action.
Manager & Team Programs

For Individuals


(Re)discover your direction through doubt and transition.
Individual Coaching Programs

To manage differently is to become aware and act for:

  • lay the foundations of your strategic management,
  • invent a living management,
  • support your teams so that each individual, each organizational system reconnects with performance while respecting everyone.
  • the book : Manage differently

In Motion

In Imago team trainer, for a successful implementation of your organizations

In Imago team trainer, for a successful implementation of your organizations

In Imago Coaching was born in 2017 following the request of one of my former bosses to support a subsidiary and thus avoid the brain drain inherent in that of the sales-acquisitions periods which have been frequent for several decades.

In Imago coaching is also the crazy idea that my clients could collaborate together as in a company without borders, through a white label where talents could work in ephemeral mode on projects outside their context and promote innovation and creativity outside of any sclerosing process.

Why Imago?

  • First of all, a personal journey that began during my Executive Master in 2004 in which I put forward that there was no possible transformation without a change in the posture of the one who leads the change.
  • A professional development in project management, change management, support in Lean Management, Agile and organizational transformation, then in digital transformation.
  • In the book, the flight of the Imago by Norbert Terrettaz . The author presents an unprecedented concept of the relationship to oneself and to others, in a context where information becomes omnipresent, and goes around the planet in a very short time, … where scientists roam the borders of the world. universe … the art of communicating between us still remains an enigma
  • A metaphor, that of the transformation of the larva into a butterfly. Becoming a butterfly requires getting out of your cocoon, your comfort zone to express what you are, sometimes in the face of adversity.

Imago in In Imago blog

Through his blog, in Imago shares with you his coach’s eye on digital transformation, corporate culture and strategic management while respecting Agile values.

We seek to provide you with articles based on the recurring topics discussed during our experience of coaching and supporting companies in their Agile and digital transformations.

The articles represent our reading of our world and offer you a forward-looking vision of what could be a corporate culture, strategic management, values ​​in a digital environment.

The reading of this transformation, of this In Imago journey comes under 3 focuses

  •  Mago : development of your personal wizard
  •  Intensio : team development
  • Extensio : development of managers, organization, culture

The expression of the Imago transformation  in the context of wine, for example, wine is the transformation which from the hands of the winegrower to the marketing hands is transformed from the wine stage to that of a local product.

Imago in the offer In Imago

In Imago coaching is a laboratory of experiences applied to itself where the concepts of innovative companies are tested, in terms of the evolution of major trends in management, the business world, in a world where digital is essential.

In Imago coaching is a course for learning by experimenting that adapts to your context so that in your hands, that of your teams and your strategic management, action is born to shape the changes in your corporate culture, your DNA, your corporate essence.

In Imago coaching is an adaptive approach featuring game coaching, blended learning and all the agile values ​​to transform you smoothly.

In Imago support is based on a methodology proven by 9 years of support for the digital and digital transformation of large companies.

How is the Imago expressed in our services?

In Imago is a process of complete change and transformation at the individual, team and organizational level that allows decision-makers to enter a secondary Imago, that of the transformation of organizations in their organic structure.

In Imago is also the idea incubator which brings together motivated individuals outside the company around a common sense, to reveal the full potential of an idea and individuals.

Despite the innovation laboratories, incubators or other digital Labs made available to me, the companies that I worked with, always opposed a limit: organizational, budgetary, contextual …

Yet Being yourself, creativity, experimentation, production offer endless opportunities.

These opportunities, if they are transformed into collective opportunities, form powerful egregores and promote the outcome of collective experiences.

In Imago support and coaching helps generate organic, adapted and fruitful rebounds … In Imago is an asset for pushing back borders by simplifying organizations, flushing out silos and barriers to the achievement of its corporate DNA .

In Imago is recognized by its coaches for the quality of the relationship, its disruptive approach to support.

In Imago uses the art of questioning and a set of specific tools to promote action, while respecting the context in which coaching takes place.

In Imago promotes Agile values.

In imago offers you a contractual framework and offers you defined day packages to support all of your projects, with respect for everyone and performance.

In Imago it is also the search for partners which is carried out and support our clients in their search for balance

In Imago brings together in its hub independent pioneers of digital transformation, curious about new technologies, IoT, and human resources accustomed with several missions to working in harmony and cooperation to support decision-makers in a smooth transition.

Your benefits

Proven expertise regarding human organizations in large-scale companies that aim employees’ awakening and seek creating a spark which can lead to their transformation.

Working with Dominique has allowed us to revitalize our sales platform by delivering a new work ecosystem. We reviewed our method to start implementing Agile principles. Dominique introduced us to working well together. Discuss a project and produce results thanks to human interactions. Create a link to deploy and perpetuate the success story of the company!

Damien Chevrier CIO adjoint / deputy CIO

Our team is a social hub who fits your needs

Choosing us is an invitation of maturity to grow and establish your signature in a moving world…

Our team brings together freelancers and our partner companies to offer you a pool of days with always the right person at the right time. It is a guarantee of an offer adapted to your context with people who know how to work together.

SPEAKERS

Eglantine Bonnetto

  • Professional Coach
  • Trainer

Joelle Boa

  • Cultural transformation
  • Trainer

Dominique Popiolek-Ollé

  • Leader Transformation
  • Agile Coach & Motivational
  • Energetic Healing

Corinne Saudreau

  • Infirmière nutritionniste
  • Formatrice au Plan Nutrition Positive

Rafik MEKKI

  • Facilitator / Agile Coach Professional
  • infinity’s adaptative method – co-creator

Véronique Vlaeminck

  • DRH externalisée
  • Psychologue du travail
  • Praticienne MBTI certifiée

Partner companies

  • Kap IT – iObeyaSupplier of the iObeya virtual office tools
  • weloveagilityThe Rafik MEKKI blog : “it’s another way to do things, it’s a new movement”
  • Agence RJSThe Agility of Digital Innovation. Through its digital hub it develops and creates dynamic, interactive and secure web solutions, whatever your target and your communication challenges.
  • EzeeworldA new customer journey A technological agency expert in online and offline connected commerce.
  • L’atelierA studio dedicated to the Code and the Product. This company aims to promote the emergence of the best ideas by co-creating with our customers. We promote the quality of the code and the product approach.

They trust us

A proven experience

At In Imago, we believe the future belongs to those who can manage differently.
We are guardians of voices, weaving what connects: the meaning that emerges (MAGO), the intention that takes shape (INTENTIO), the collective movement that expands (EXTENSIO).

We do not build plans — we reveal relevance.
We do not just run projects — we enable transformations where people, Product, Data & AI come together to create measurable, human-centered impact.

This is what it truly means to manage differently.