4 avenues to explore to move from digital to enterprise X.0 and face the 5 major challenges.
We are witnessing here a real technological breakthrough, a push forward towards programmed intelligence, unparalleled virtual assistance that large companies are putting in place to build the company of the Future, by profoundly modifying their manufacturing process, their recruitment process and even in personal assistance.
From digital to enterprise X.0: the challenges
This fundamentally changes the strategy of the company which must face 5 challenges for this digital transformation
- Perform better than its competitors
- Increase your turnover
- Gain visibility and notoriety by building your e-reputation
- Recruit talent
- Innovate
To face these challenges, speed is essential for companies. The transition from digital to enterprise X.0 highlights to the enterprise of the future, to find a collective commitment, while responding to market constraints.
The 21st century is a dynamic, disruptive environment, boosted by the arrival of connected objects.
A world characterized by V.U.C.A by its Volatile, Uncertain, Complex and Ambiguous nature: the marketing of products is accelerated, the brand’s reputation is volatile, the markets are global or even virtual, the world is looking for authenticity and ethics.
Access to digital technology, connected objects and robots is also in certain aspects a guarantee of reliability, stability, financial control, volatility of key skills …
These are the challenges that businesses face on a daily basis. This is why Agile, since the beginning of the century, has presented a major asset: that of delivering a product, an application useful to our customers and presenting simple ergonomics facilitating the handling of users, in a feedback loop and quick adjustment.
Agile makes it possible to smooth out risks through incremental production, tested by users and customers. Agile values, coupled with digital transformation, allow continuous delivery based on the value produced. To integrate these changes into the company, a major technological breakthrough is needed. It is a response to accelerate and make everyone autonomous. Autonomy as a factor of commitment and meaning given to the value produced.
Avenue 1- Banking on a technological breakthrough
The basic element of these technological developments could well be machine learning.
It has been around for a long time, but its use has become widespread. In traditional programming, the programmer must specify, in detail, exactly what the computer should do. Today, complex environments are now accessible by guiding the machine which stands alone in the learning process.
We are seeing the emergence of everyday tools to have our words translated into all languages, to have a car that drives alone … But also to have a Linki meter to manage all of our energy consumption, and manage the ecological transition by 2050. There’s also Vera to recruit us or Alexa to stream music from a voice command. Understanding Machine Learning with Kesha’s Korne who notably contributed to the implementation of Alexa, the name of Amazon’s virtual personal assistant is therefore essential in the transformation that is taking place today. Kesha explains the basics of Machine Learning here in a simple video: Kesha’s Korner – A Whirlwind Intro (Video 1).
Constantly evolve your way of working
Virtual and augmented reality, connected sensors and robots, the way you manage your data are all elements to be taken into account on a daily basis, shaking up the way you work.
These technological innovations produce new professions, a lot of data that must be learned to manage … Beyond that, it is a gateway from digital to enterprise X.0.
So in this context, transformation is about using these new tools in new ways to achieve business results. Because they are new, using these tools requires creativity and leadership. It also involves new ways of thinking about solving problems and designing systems.
Each company is constantly on the lookout for new technologies so as not to be overwhelmed. It learns to apply them strategically, as the pace of innovation is unlikely to slow down.
Avenue 2- Strengthen your digital interaction
To approach data, and find it wherever it is, the company must learn to interact digitally with digital. Chat, bot, clicks on social networks are all examples of digital interaction.
This applies in particular to relationships with customers, suppliers, regulators and influencers on social media, but also with employees.
Avenue 3- Challenge yourself, continuously
The actors with whom the company interacts are themselves very connected and are constantly looking for tools to interact online, always more user-friendly.
In the absence of friendly interaction, frustration sets in and quickly disqualifies a company considered to be outdated.
Digital transformation also means making information services available 24 hours a day, 7 days a week.
It is therefore a race against time that is self-sustaining according to the technological progress that is coming into our daily lives.
Avenue 4- Boost the energy of your teams
This frantic race makes the search for meaning in work capital. It is therefore essential to put people at the heart of this transformation. The transition from digital to the X.0 company requires everyone to understand the human role necessary for the company of the future.
This daily speed frightens as much as it fascinates.
Everyone wonders if a robot will replace him and is faced with complex technical problems inviting new modes of organization where decision-making is encouraged, where teamwork is de-silenced to bring together skills needed when you need it.
Boosting the energy of your teams means supporting and transforming so that everyone finds their place in this digital puzzle.
Going from digital to enterprise X.0 is a real open debate
In his article 8 avenues for a winning digital transformation, Alain Bonneaud details the strategies available to companies to win in this perpetual challenge.
Read also Entreprise X.0: what a company for tomorrow!
5G and Industry X.0, a couple ahead for man, and reinventing its relationships in a new ecosystem invite us to reflect on what we believe in.
It is an open debate to take a step back and make strategic choices. Supporting the digital transformation of the X.0 company is a societal issue. A compromise to be found for a company of the harmonious future. Will you rise to the challenge?
Author : Dominique Popiolek-Ollé, Transmutation leader, Agile Executive Coach, Founder of In Imago, management consulting and disruptive transformation.